goldgas
Challenge
Client: goldgas
Task: Marketing consulting to optimize the customer experience and launch the purpose campaign “LetsgoZero”
DQ Role/task: Marketing consulting, strategy, customer experience transformation, stakeholder management
Implementation DQ
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01
Analysis & status quo for positioning
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02
Strategische Weiterentwicklung der Markenkommunikation anhand dem Purpose
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03
Optimierung der Customer Experience & Erweiterung der Vertriebskanäle
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04
Stakeholder management & service provider selection
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05
Realisierung & Launch Dachmarkenkampagne
Goal
Realignment and launch of the Purpose campaign.
