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Rewe Digital

Challenge

Customer: Rewe Dig­i­tal
Task: Marketing consulting for the omni-channel X-Mas campaign


DQ Role/task: Marketingberatung, Content-Marketing, Stakeholder-Management (Brand, Content, Social, CRM, POS, ecommerce, Performance, Analytics) und Projektmanagement

Intro image DQ

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Implementation

  1. 01

    Def­i­n­i­tion of tar­get val­ues & cam­paign period

  2. 02

    Brief­ing der kanalver­ant­wortlichen Stakeholder

  3. 03

    Devel­op­ment and imple­men­ta­tion of the omni-chan­nel campaign

  4. 04

    Launch, track­ing & opti­miza­tion of the cam­paign playout

Goal

Opti­miza­tion and fur­ther devel­op­ment of the omni-chan­nel campaign

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