EnBW

Intro image DQ

Chal­lenge

Client: EnBW
Task: Mar­ket­ing con­sult­ing for the eMob prod­uct port­fo­lio charge at home” incl. launch of the cam­paign

DQ Role/​task: Project management/​marketing con­sult­ing, stake­hold­er man­age­ment and project management

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Implementation DQ

  1. 01


    Def­i­n­i­tion & devel­op­ment of the eMob prod­uct portfolio

  2. 02


    Out­line of the require­ments for com­mu­ni­ca­tion & stakeholders

  3. 03


    Stake­hold­er plan­ning & management

  4. 04


    Launch of the eMob cam­paign charge at home + charge on the go”

Goal

Link­ing the eMob prod­uct worlds of home & on-the-go charging.



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