Vignold Group

The Vignold Group has many years of experience in Product Communication for large retail chains.

Intro image DQ

Task & Implementation

Cus­tomer require­ments and the behav­ior of the com­pe­ti­tion are chang­ing rapid­ly. In order to con­tin­ue to assert one­self in this envi­ron­ment, new strate­gies and solu­tions had to be found.

Procedure & Process

  1. 01


    Imple­men­ta­tion of Busi­ness Devel­op­ment Workshops

  2. 02


    Devel­op­ment of new Posi­tion­ing Fields

  3. 03


    New Strate­gic Align­ment of the Vig­nold Group

  4. 04


    Action Rec­om­men­da­tions for Future Mar­kets & Services

Result & Feedback

Tar­get­ed Impuls­es for the Strate­gic Devel­op­ment of the Vig­nold Group


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